Steve Scebelo

President, NFL Players Inc.


Steve Scebelo serves as president for NFL Players Inc., the licensing and marketing subsidiary of the NFL Players Association, which has been named Best Sports Licensing Program by Licensing International on multiple occasions, including 2019. NFL Players Inc. is the exclusive source to connect partners and their customers directly with all active NFL players, and provides clients with B2B solutions including group player licensing rights, marketing strategy and player engagement.Under his guidance, NFL Players Inc. has become a groundbreaker in helping NFL players and other athlete groups grow their revenue objectives through marketing and licensing. In his role, Scebelo has managed six consecutive years of record revenue growth for the NFLPA’s global licensing business, including leading a team responsible for representing the intellectual property of 2,000 active NFL players, plus a roster of more than 80 licensees accountable for $1.9 billion in retail sales across key licensing categories. The NFL Players Association is currently ranked by License Global as the 34th largest licensing program worldwide.